BREAKFAST CEREALS: Whole grain wheat cereal with natural flavour

It's a delicious way to start the day, a perfect snack and tastes great in a recipe

Simply made with no artificial preservatives, colours or flavours

WHOLE GRAIN: First ingredient is whole grain wheat and essential vitamins and minerals

HEART HEALTHY: soluble fiber daily from whole grain wheat foods, like Cinnamon Toast Crunch cereal, in a diet low in saturated fat and cholesterol, may reduce the risk of heart disease.